M3 Security – Website and Marketing Strategy
The team at M3 Security saw a need in their industry for personalised service for domestic homes, and businesses in providing a security service. Terry and Jorg are experts in their field however what they needed help with is they knew they needed a website and some type of awareness strategy.
I met with Terry and Jorg to ask them more about their business and what their short and long term goals are. I spoke to them about their unique service and what they believed they were the best at. We defined their ideal customers and what was important to them.
I had them take me through their typical process of meeting with a customer, to doing the physical work, to the after care service. We went through the typical questions that they would be asked and how they answered them.
From here I built their website based on their needs, strengths and opportunities for their business. The must-haves for the website was included, SEO optimisation, tracking analytics, and copy writing.
We are currently still working together on the needs for their business to grow and service their customers.